ECB extends TV deal

Published August 6, 2008

LONDON, Aug 5: The England and Wales Cricket Board (ECB) has announced a four-year extension to its existing television contract with BSkyB and Channel Five in a deal worth around £300 million ($600 million).

The current contract expires at the end of next summer, and the new agreement will keep all live home English cricket at Sky until the end of 2013.

Channel Five retains the rights to show highlights shortly after the close of each day’s play.

“We held extensive talks with all broadcasters and were determined to be as flexible as possible in terms of our packaging and scheduling to allow the maximum number of bids for cricket,” ECB chairman Giles Clarke said.

It had been expected that BBC and Channel 4 might submit rival bids, but in the event neither showed interest. Channel 4 were aggrieved at losing out in 2005 and the company is in a less robust position that it was four years ago.—Agencies

Opinion

Editorial

Trade cooperation
Updated 05 Jul, 2024

Trade cooperation

Will Shehbaz be able to translate his dream of integrating Pakistan within the region by liberalising trade cooperation with South and Central Asia?
Creeping militancy
05 Jul, 2024

Creeping militancy

WHILE military personnel and LEAs have mostly been targeted in the current wave of militancy, the list of targets is...
Dodging culpability
05 Jul, 2024

Dodging culpability

IT is high time the judiciary put an end to the culture of impunity that has allowed the missing persons crisis to...
Elusive justice
Updated 04 Jul, 2024

Elusive justice

Till the Pakistani justice system institutionalises the fundamental principles of justice, it cannot fulfil its responsibilities.
High food prices
04 Jul, 2024

High food prices

THAT the country’s exports of raw food rose by 37pc in the last financial year over the previous one is a welcome...
Paralysis in academia
04 Jul, 2024

Paralysis in academia

LIKE all other sectors, higher education is not immune to the debilitating financial crisis that is currently ...