Over the years many Dawn readers from within and outside Pakistan have been emailing me complaining that whenever they tried to look for pictures of Pakistan on the internet that have little or nothing to do with vicious looking mullahs, suicide bombings and mutilated bodies, they have failed.
I’ve been scouting newspaper libraries and personal photo collections belonging to the parents, aunts and uncles of friends and acquaintances for the last many years in an attempt to chronicle social and cultural shifts and trends in Pakistan before the years when Pakistan’s cultural and social evolution began to become ruddily ridiculous by a quasi-Orwellian ‘Islamist’ dictatorship – a flippant happening whose deafening echoes can still be heard and felt in the now much anguished and tormented Pakistan.
There is very little memory left of a Pakistan that today almost seems like an alien planet compared to what it has been ever since the mid-1980s.
Here, I will share with you some interesting photographs that I’ve managed to gather in the last couple of years of that alien country. A place that was also called Pakistan.

Che in Karachi: Yes, that’s the great Marxist revolutionary and legend, Che Ernesto Guevara, standing along side Pakistan’s first military dictator, Ayub Khan.
Guevara stayed for a short while in Karachi during his whirlwind tour of Arab and third world countries (in 1959). He again visited Karachi in 1965 and that is when the above photograph was believed to have been taken (inside the VIP lounge of the Karachi Airport).
It is interesting to see Che standing with Ayub Khan whose military coup (in 1958) was not only backed by the US, but was also highly repressive of leftist forces in Pakistan.
The irony is that the widespread leftist uprising in Pakistan in the late 1960s that helped topple the Ayub dictatorship was mainly led by leftist students many of whose icon and hero was, yup, one named Che Ernesto Guevara!
Resources: Adnan Farooq (Viewpoint Magazine); Shahid Saeed (Friday Times).

PIA press ad, 1965: This 1965 PIA ad (published in Dawn) bares claims that one can’t even imagine PIA to make in this day and age.
Pakistan’s national carrier has been crumbling for the last many years and today stands on the verge of bankruptcy. And yet, back in the 1960s and early 1970s, PIA stood strong and proud, awarded on multiple occasions and being a constant on the list of top ten airlines of the world!
When this ad appeared in print, PIA was enjoying rapid growth within and outside Pakistan. It had already been noted for having ‘the most stylishly dressed air hostesses’, great service, a widespread route and, ahem, ‘having a generous and tasteful selection of wines, whiskeys and beers’ on offer.’*
*Serving alcoholic drinks on PIA was banned in April 1977.
Resources: Capt. Sami Mirza (former PIA pilot); Illustrated Weekly (June, 1968 edition); Pakistan Economist (April, 1978 issue).

PPP formation, 1967: It’s amazing how little is available by way of any visual documentation of what was perhaps one the most iconic events in the history of Pakistani politics – i.e. the formation of the Pakistan Peoples Party (PPP) during a convention in Lahore in 1967.
The convention gave birth to a populist democratic party that for the next four decades would go onto become both passionately loved, as well as loathed by Pakistanis in equal measure.
Chaired by the suave and yet exuberant Z. A. Bhutto, the convention was attended by some of the country’s leading progressive and leftist intellectuals, journalists and radical student leaders.
This photo shows Bhutto seated among the men who would turn the PPP into a fervent progressive platform that not only accommodated committed Marxists, Maoists, ‘Islamic Socialists’ and liberals alike, but would also go on to sweep the 1970 general election (in former West Pakistan). The most endearing characteristic of the image is the way J. A. Rahim (an otherwise serious and sombre Marxist thinker and PPP’s leading ideologue) is actually sitting on Bhutto’s lap!
Rahim was one of the founders (along with Z. A. Bhutto) of the PPP and co-author of the party’s original socialist-democratic manifesto.
Unfortunately in 1975, Rahim had a falling out with Bhutto and was humiliatingly expelled from the party.
Bhutto, on the other hand, was hanged by the Ziaul Haq dictatorship in 1979 through a sham trial, taking with him what still remains to be one of the most populist, dynamic and yet, contradictory eras in Pakistani politics.
Resources: PPP – The first phase (Hasan Askari Rizvi); PPP-Rise to Power (Philip Jones).

House full: Pakistani film industry and cinemas began experiencing a creative and financial peak in the late 1960s; a high that would last till about 1979, before starting to patter out in the 1980s and hitting rock bottom a decade later.
There were a number of reasons for the rapid fall of the industry and the consequential closing down of numerous cinemas.
Two of the leading reasons were the brutal censorship policies of the reactionary Ziaul Haq dictatorship in the 1980s, and the arrival of the VCR.
As Zia’s so-called ‘Islamisation’ process began stuffing public space and collective socialising spots with moral policing and restrictions, the people took their entertainment indoors.
Cinemas were hit the worst by this as not only the ‘respectable’ audiences stopped frequenting cinemas; the Pakistani film industry too began to fall apart.
‘Illegal’ video shops renting Indian films and porn (allowed to openly operate after bribing the police) sprang up and cinemas began to be torn down by their owners and turned into gaudy shopping malls.
For example, in Sindh alone there were over 600 cinemas between 1969 and 1980, but only a few hundred remained by 1985.
Similarly, the Pakistani film industry used to generate an average of 20 Urdu films a year in the 1970s, but by the late 1980s, it was struggling to come out with even five a year.
The above photo was taken in 1969 outside Karachi’s famous Nishat Cinema. It was also one of the first cinemas to introduce in-house air-conditioning in cinemas in Pakistan. The picture shows a crowd of cine-goers gathered outside the already packed cinema waiting their turn to see the premiere of a Pakistani war flick, ‘Qasam uss waqt ki.’
Nishat survived the thorny Zia years, the VCR invasion and the local film industry’s collapse.
In fact Nishat still stands, reeking out a survival by running latest Indian and Hollywood films.
Resources: 50 years of Pakistani Cinema (Mushtaq Gazdar). Aqeel Jafiri (personal collection).

Just before the fall: This is the front page of Dawn that appeared only days before Pakistani troops surrendered meekly to the Indian army in former East Pakistan (December, 1971).
It is easy to spot the haunting irony on the page that is splashed with disastrous reports about the Pakistani war effort and an impending sense of doom – and yet (on the bottom right) there is a quarter-page ad placed by a large trading company showing the emblems of the Pakistan army, air-force and navy and assuring us that ‘Inshallah (God willing), the victory would be ours.’
In hindsight, one can suggest that denial is not exactly so new a trait that Pakistanis have acquired, post-9/11; because the truth is that to most Pakistanis the stunning 1971 surrender actually came as a rude and shocking surprise.
State-owned media and the armed forces had continued to claim that Pakistani forces were on the verge of a glorious victory right till (or just before) the final fall.
In fact, in the bulletin read out on Radio Pakistan only hours before the final defeat, the newscaster had reported that the Pakistan military was ‘continuing to deliver numerous setbacks and losses to the Indian army’. And we lapped it all up, like a kid smilingly licking an imaginary popsicle.
Resources: A History of Radio Pakistan (Nihal Ahmed).

Taliban, who? No, this is not an image from a bygone hippie flick. It is a picture of real hippies enjoying a few puffs of hashish on the roof of a cheap hotel in Peshawar in 1972. Yes, Peshawar.
Pakistan was an important destination that lay on what was called the ‘hippie trail’ – an overland route taken by young western and American bag-packers between 1967 and 1979 and that ran from Turkey, across Iran, Afghanistan, Pakistan and India, usually ending in Nepal.
Numerous low-budget hotels and a thriving tourist industry sprang up (in Peshawar, Lahore and Karachi) to accommodate these travellers.
The hippie trail began eroding after the 1977 military coup in Pakistan, the 1979 Islamic Revolution in Iran and the beginning of the Afghan civil war (in 1979).
Resource: Eddie Woods (Photo)

Tequila twist! One of the rare photographs available of Karachi’s famous nightclub scene of the late 1960s and 1970s.
Live music, great food, lots of booze and dancing were the hallmarks of the scene. Shown here is a club band playing to a happy audience at a ‘mid-range’ nightclub in Karachi (in 1972).
According to former nightclub owner and entrepreneur, Tony Tufail, ‘Karachi would have gone on to become what Dubai later became if not for the ban.’*
*Nightclubs were closed down in April 1977.
Resource: Understanding Karachi (Arif Hassan); Instant City (Steve Inskeep).

Moonwalkers in Karachi, 1973: How many of you know or remember that the entire crew of NASA’s Apollo 17 flight to the moon visited Pakistan? In July 1973, astronauts of the United State’s last mission to the moon arrived in Karachi.
Their visit was widely covered by the press and Pakistan Television (PTV). The astronauts were also honoured by a ‘welcome motorcade procession’ that travelled from Clifton Road till Tower area.
The photograph shows the motorcade reaching the Saddar area that was decorated with Pakistani, American and PPP flags and colourful banners.
Some of the astronauts travelled in an open truck (see picture). The truck also carries a banner that reads (in Urdu): ‘Welcome to the Apollo 17 astronauts.’
Resource: US Consulate General-Pakistan.

Safer days, shorter walls: This is a 1974 picture of Karachi’s iconic Pearl Continental Hotel (then called the Intercontinental). Notice the short walls of the hotel, hardly 3 and a half feet tall!
Now compare them with the tall, thick walls and the chaotic barbed wire that surround the same hotel today and what with all the concrete barriers and dozens of armed security personnel that one has to go through.
Resource: Dawn

Say, Vat? Nothing extraordinary about this old 1975 Urdu film poster of a movie released at a time when the country’s film industry was booming. However, check out the bottle of whiskey, Vat-69.
This brand of whiskey (according to late filmmaker and cinema historian, Mushtaq Gazdar), appeared in hundreds of Pakistani films between 1950s and late 1970s. But why Vat 69?
Gazdar wasn’t sure, but he did notice that (for whatever reasons), this brand of whiskey was used by most Pakistani directors if they had to show a ‘good person’ drowning their sorrows with the help of a stiff drink, whereas other brands were used if a ‘bad person’ was shown having a shot or two.
Also, bars and nightclubs in Karachi, though stuffed with local brands of beer, vodka and whiskey, mainly stocked Vat 69 as their vintage foreign/imported brand.
Interestingly, after sale of alcohol was banned in 1977 (to Muslims), Vat 69 lost its iconic status and was replaced by local brands (such as Lion Whiskey) now available in ‘licensed wine shops’ in Karachi and the interior Sindh, and Black Label stocked by enterprising bootleggers.

At the art of it all: This 1975 photograph shows a group of some of Pakistan’s famous painters and sculptors with a visiting British artist at the Karachi Arts Council. Check out the flares, the sideburns and all. And they’re smoking inside the building. Awesome.

Marriot, 1977: This is a 1977 photograph showing Islamabad’s Marriot Hotel (then called Holiday Inn) being constructed. Almost three decades later this famous hotel was blown up by suicide bombers and/or psychotics who were in a hurry to reach the rooms their handlers had booked for them in paradise.
Notice the almost barren area in front of the hotel – a far cry from the wide roads, traffic signals and lines of trees and traffic that surrounds the area today.

Talking heads: A terrific 1975 photograph of a scholarly talk show on PTV. Intellectual talk shows were rather popular on TV in Pakistan in the 1970s. This one shows renowned playwrights, Ashfaq Ahmed and Bano Qudsia (centre right), talking about ‘socialist plays’ with the host.

Damned greatness: A 1976 photo of Pakistan’s Nobel Prize winning scientist, Dr. Abdus Salam (right), with a colleague at a summer college held at Pakistan’s scenic Nathiyagali resort.
Considered to be one of the greatest minds produced by Pakistan, Dr. Salam, a devout member of the Ahmadi community, was associated with various scientific and developmental projects undertaken by the government from the 1950s till 1974.
He quit and left Pakistan in protest after the Ahmadis were declared as non-Muslim (in the 1973 Constitution).
However, he kept returning to the country on the invitation of friends, but he never reconciled with those who’d pushed to declare his community a non-Muslim minority in the country of his birth and work.
Resources: Abdus Salam Archives (Picture).

Hippie invasion: Cover of the soundtrack album (LP) of 1974 box-office hit, Miss Hippie. The film depicted the ‘effect hippie lifestyle and fashion were having on Pakistani youth.’ (sic)
Starring popular 1970s Pakistani film actress, Shabnam, the film conveniently forgot that more than half of the hashish that was being consumed by the ‘invading hippies’ was actually being produced and smuggled in and from Pakistan!

Pray tell: Photograph showing late Pir Pagara talking to the press at the Karachi Press Club in 1977. Pagara was heading a right-wing movement against the Z. A. Bhutto regime.
Here he is seen talking to the press (surrounded by some members of the Jamat-i-Islami, Jamat Ulema Islam and Jamiat Ulema Pakistan).
The men then got up to say their evening prayers.
However, a commotion broke out between the religious leaders of the movement when JI and JUI men refused to pray behind JUP leader, Shah Noorani.
JUI was inclined towards Sunni Deobandi school of thought whereas Noorani was from the pro-Barelvi JUP. Though united in their opposition to Bhutto’s ‘socialism’, both men thought the other was a ‘misguided Muslim.’

The King wuz here: Rare poster of Indian Ghazal king (and queen) Jagit & Chitra’s tour of Lahore in 1979. They held a series of successful concerts, with the most colourful one taking place in the city’s historical Shalimar Gardens.

Perversity thy name is morality: A disturbing 1978 photo of one of the first public floggings ordered by General Ziaul Haq’s military courts.
Hundreds of student leaders, trade union activists, journalists and petty criminals were flogged between 1978 and 1981.
Here, floggers with lethal leather sticks in their hands and belonging to the Punjab police are seen stepping on a sentenced man’s back after delivering a flogging ordered by a Lahore military court.
Resources: World Press Archives (Picture)

Not in our name: Women organisations were at the forefront of the many movements that took place against the brutal Ziaul Haq dictatorship. This 1980 photograph is from a violent protest held by female college students (in Lahore) against the Zia regime’s ‘masochistic attitude’ towards women.
Resources: Herald (April, 1980).

Desperado, 1981: This is a rare photograph of notorious Pakistani left-wing radical, Salamulla Tipu, hanging out from the cockpit of a PIA plane that he had hijacked with three other colleagues in 1981.
Tipu, a leftist student leader from Karachi, had joined Murtaza Bhutto’s Al-Zulfikar Organisation (AZO) to instigate an urban guerrilla war against the Ziaul Haq dictatorship (1977-88).
The plane was hijacked from Karachi, flown to Kabul and then to Damascus. Tipu and co. (armed with AK-47s and hand grenades), only released the passengers after the Zia regime agreed to release 50-plus political prisoners from jails.
In 1984, however, in an ironic twist of fate, Tipu the Marxist revolutionary, was executed by the pro-Soviet regime in Kabul after he’d fallen out with Murtaza Bhutto, while the other hijackers travelled to Libya where they are said to be still living.
Resources: The Terrorist Prince (Raja Anwar); Abbas Ali (Personal Collection).

Before the lights went out: Great photograph of former Pakistani fast bowlers and best mates, Imran Khan and Sarfraz Nawaz. The picture was taken at a nightclub in Melbourne in 1981, where the two fast men were on a cricket tour with the Pakistan team.
Known to be hearty ‘party boys’, Khan and Nawaz were invited at the inauguration of the nightclub (called ‘Sef’).
According to the owner of the club (a Pakistani-Australian), Nawaz ‘loved to drink’ while Khan was ‘always a hit with the women and a great dancer.’
Khan and Nawaz remained best buddies till the early 1990s before becoming bitter foes after Khan became a ‘born-again Muslim’ and Nawaz joined the Pakistan Peoples Party (PPP).
Resource: Jim Davis (picture)
Nadeem F. Paracha is a cultural critic and senior columnist for Dawn Newspaper and Dawn.com
The views expressed by this blogger and in the following reader comments do not necessarily reflect the views and policies of the Dawn Media Group.









yad mazi azab hee yarab cheen la mujh see hafza mera
NFP, is the right hippy guy YOU???? Come on, dont shy, let us know please
Man….Che was here….awesome….PIA was great…Abdul Salam…Zia …Ashfaq Ahmed…Karachi…the could have been Dubai….Alas…
You can not claim that all this was because of "liberal" approach to most matters, PIA or instance was flying high because of military administrator, namely AM. Noor Khan(yes a military man whom these "rightest" are against!)
Great insight as always in NFP's articles.
Both the 1965 pictures, however, show ample signs of public display of religion. The beards and the all green PIA. Blaming it all on Zia may be partially justified but in spirit, the islamization of Pakistan started much before Zia (perhaps even before Pakistan itself!). These two pictures just underpin that popular view from outside the Pakistan.
It's nice to see this version of a progressive, liberal, secular, tolerant nation. Imagine what successive democratic regimes could have achieved till now given the progress of similar nations all around.
If anything pre-80s Pakistan looked like a very developed version of India. No wonder Zia had to do so much to make an identity that was surely-not-India.
NFP, The picture of Peshawar made me cry……I want my city and my whole country back so that i can freely invite my western friends to visit me…..
Great to see some of the landmark pictures of our history:
1: On Imran Khan and Sarfraz Nawaz picture, one can say that every angle has a past
2: Few I know in the PPP first convention picture:
In the front sitting, on extreme left is Abdul Hafiz Pirzada who became Law minister and contributed a lot in making 1973 constitution. Then next to him on his right is Hayat Mohammad Khan Sherpao, who was killed in a bomb explosion when addressing a meeting in Peshawar University. He was chief minister at that time. Next to him on left is Miraj Mohammad Khan who is bit overshadowed in the picture by the guy wearing white shirt. Bhutto declared him his successor along with Mustafa Khar but the former parted away in few years after Bhutto came to power.
On left of Bhutto is J.A. Rahim. On his right is Sheikh Rashid Ahmed, a famous socialist from Lahore. He defeated Mian Tufail Mohammed of Jammat a Islami in 1971 election. He became Health minister in Bhutto’s government and also headed land reform commission which implemented limited land forms. He also got famous on his generic drug policy in order to bring down the prices. On Sheikh Rashid right is Mustfa Khar.
Standing behind almost in the middle is Abdul Hafiz Kardar Pakistan’s first cricket captain. He served as educational minister in Punjab.
Also I can see on the right middle, Dr Mubashir Hassan along with Rafi Reza. I am sure this picture was taken at his house where PPP first convention was held.
Nice walk through recent history. But I bet over 80% of Pakistanis today would decry those days, and if shown this article, would say how unIslamic those days were, how liberal and ungodly, how crude and against god's wishes. This is a history most Pakistanis will be ashamed of today, as much as most responders here have looked back favorably with nostalgia. There is a disconnect.
Masterpiece, can people of India and Pakistan learn from our mistakes ? Moving forward is there a ray of hope at the end of the tunnel ? Can we live in communal harmony like USA and Canada ?
Im at loss of words to express my gratitude, well done Paracha sahab!
Another great article and I loved it so much that I shared it on facebook. I owe you royality on this article
.. I grew up in Zia's time and even my memory has started to fading away
your article has just refreshed our memory. I also wanted to high light few other international events happened in those glorious days of Bhuttos, 1 – South asian games, 2- Islamic Summit conference. For your correction on Ahamdi issue, In Bhutto times, a word Muslim was defined, that a Muslim is who which beleived in Allaf is in the only God and Mohammad PBUH is the last messanger of God, thats it… nothing more or less.
Thanks NFP for providing an insight to everyone…I wish this blog to be published in an Indian newspaper also..as images of cricketers and jihadi terrorist flash in our mind whenever we think of Pakistan…..
From ur pictures,I could guess that the separation of the fertile East pakistan and the subsequent islamification by the Zia ul Haq regime has sent the country backwards rather than to the 21st century….
Wish both our countries have good leaders so that we can cooperate together rather than spending trillions on weapons we might never use…
WOW!!
Thanks. Brought tears to my eyes. 70s is the only Pakistan I know as we left the country in 1977. I've lost that country forever.
Great pictures. Pakistan destroyed in the name of religion.
We need another Ataturk.
So nostalgic and a bit painful… Classic times… Now all of us are mere spectators and gossipers…
Really wonderful article, not always a fan of NFP but I keep coming back in the hope of few gems like this
Write something about girls and elite colleges in pakistan. Must tell us does woman enjoy freedom in those institutions to act offensively against fundamentalists. I have a gut feeling you have more indian readers than pakistani ones. It is strange even dawn's website carries nothing about educational institutions of pakistan. Does something like JNU (marxist stronghold) exists there.
great work NFP , you are an outstanding writer , I have learned so many thins from you articles and blogs. where do you see pakistan going 15 years from now can you predict? furthermore its lovely to see Dr Salam with co scientist in nathiyagali which is a beautiful hill resort. I would request you please let our people know about the destruction caused by Gen Zia in detail and more frequently, I would also request to appear on tv talk shows regularly. we want to hear from you. Thanks for this great work
Truly refereshing!
Nice Work Keep It Up,It Really Helps Me To Know About History Thank You.
Although my grandfather came to India soon after partition, my maternal grandfather's extended family relocated to India from Karachi in mid-70s after my mama was shot dead in college. They always spoke of Karachi being a prosperous and happening city. They will surely get nostalgic when I show them these photos.
Awesome compilation
JA Rahim is sitting next to ZAB in that picture – not on his lap
Fabulous pictures. Just one point of disagreement though. There was only one queen of ghazal & that was Begum Akhtar
Evolution of Pakistan in a few paragraphs.
Or rather, the fall of Pakistan, from being a country that was once on course of becoming a great Asian society to ending up becoming a pit of bigotry and hypocrisy. Shame.
But, indeed, a great, great piece as always by Paracha, perhaps the sharpest cultural commentator in the region.
Superb stuff. NFP is most certainly one of the most interesting and insightful writers I have come across.
Superb ! Especially the pic of Che with Ayub pulled the carpet from under me.
Hey, I didnt knew that my neighboring country was so much prosperous in the old times. Even I have not seen such prosperity in India leaving out some cities. Thats a nice writeup. Also please write something on old Lahore, I have heard from my Grandfather that "Jisne Lahore nahin dekha usne kuch nahi dekha". What was such great about Lahore of 40's and 50's.
Pakistan was way ahead of India economically till a Wadera named Bhutto showed up.
So far so good and I have just come to the formation of the PPP pic. It is definitely NOT J. A. Rahim on Mr. Bhutto's lap but (don't take my word for it) Shaikh Rafique (hope got the name right) who was a staunch Marxist, headed the Land Reforms Commission etc. Dr. Hassan is 2nd from right, seated on the chair in a suit alongwith Mr. Rafi Raza and I think I also see Mr. A.H. Kardar standing in a suit just left of center.
I think it is very much J A Rahim.
Nostalgia is what people turn to when ruination is at hand….truly said.
A brilliant write up by NFP along with some rare photographs of the past times makes this article as watching of a documentary film live. However, the sad part is the deterioration of social and political situation in Pakistan from 1960 onwards, which is on continues decline.
Those were the times!! we could have converted Pakistan into a progressive state – I can see many bright sibling moments and thoughtful folks – I can sigh only….
The Official Flogging scene is shocking – Pak Fauj Zinda bad.
btw, has anyone heard anything from Mansoor Ijaz yet? –
Heavy heart after going through the down slide progress of our country. I can make out this story from my domestic pictures which show sleeveless and short shirts and gawdy bell bottoms being replaced with dopattas and chadars. Last picture is more ironic in nature as Proponent of Change himself changed in early 90's !!
Wonderful NFP, you have taken us into history. Amazingly, no Pakistani was having a beard at those times.
Exactly the same thing came to my mind also.
May be they were just converted to Islam at that time …
Wonderful combination of pictures,showing great Pakistan falling in the hands of incompetant leaders and turning into a nightmare.
Wowww what a great piece it was. Not only portraying a different look but giving a insight information. But I really feel sorry when writer like you use word " interior Sindh".
……replaced by local brands (such as Lion Whiskey) now available in ‘licensed wine shops’ in Karachi and the interior Sindh………..
The photo showing PPP formation in 1967 shows Shaikh Abdul Rashid, Communist leader of PPP sitting in the lap of ZAB and JA Rahim is just sitting to his left, kindly make a correction, Ismail Admani, Hosuton, Texas, USA
Well done, what wonderful look back some of the issues and
item of the that remind one's history in making. these pictures are the real story of the day. little disagreement on the comments but one the whole, good one to remember.
beautiful.
Brilliant time-line illustrating the phases of highs and lows Pakistan has gone throughout the decades; and a welcome break from the current news on our media channels. NFP I am sure now all the thumbs up comments that you get bore you; . I cannot believe the transformation our country has succumbed to, and hope some positives prevail soon in the form of us getting honest leader for the country.