Celebrities, fans and film crews sweated it out at the 'first ever' Pakistani film awards held out in the open at the DHA Golf Club. The show started an expected two hours late, but sufficiently wowed the audience with what was slated to be the most expensive award show ever held in Pakistan, at a cost of Rs 80 million.
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On DawnNews
Comments (21) Closed
Bilal Nadir
May 01, 2014 01:57am
This 80 million could have been spent on providing state of the art infrastructure for atleast 8 primary schools. This money could have been donated to poor
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Moiz
May 01, 2014 01:42pm
Waste of money. Exhibition of grandeur when more important matter of shortage of electricity needed to be addressed.
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adeel
May 01, 2014 03:32pm
one thing I fail to understand.... why do we have to imitate Indians who themselves imitate America. having movie award k fine np ( apart from the fact tht its extreme waste of money atm) but why do we have to dress like them as well? they have tons of designs and dresses that reflect Pakistan. in fact we dress up reflecting our nationality it will send a positive message to the entire nation.
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carzy
May 01, 2014 04:27pm
it was a showbiz award ceremony so chill down and enjoy don`t be so negative for fun & entertainment IF don`t like it switch the channel and watch "kisan bhai"
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Khaled
May 01, 2014 04:49pm
Whats wrong in, once in a while providing such entertainment and enjoyment , at least its not at the expense of public Exchequer.
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Pune-MH
May 01, 2014 04:58pm
Rs. 80 Million ?? what about Electricity due bill?? Or give this money to our Poor people.
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Sensible
May 01, 2014 09:00pm
Lovely photographs. And why are people protesting about the cost? It was NOT government money, it was money that was legally earned by a private media organization, and they had every right to spend it anyway they preferred. Kudos to the organizers of the Awards Show.
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happy
May 01, 2014 09:01pm
YAY. More film shows and award ceremonies please. Less hate please. Thank you.
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True Muslim blood
May 02, 2014 03:31am
@Bilal Nadir stop this nonsense. Life is to get some enjoyment not to moan every time.
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SaeedS
May 02, 2014 08:29am
Good job . This money also provided lot of jobs . Thanks
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Ravi Dallas TX
May 02, 2014 11:23am
Oh boy, looks like folks do not understand economics. 80 million rs spent could bring in 100 mil later.It is brand building and promoting. For IIFA awards, they bring in couple of hundred Indian actors to a foreign country, pay them flight fares, and hotel fees.
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GIRI
May 02, 2014 07:39pm
It is unfortunate that traditional burka reflecting islamic state is not worn by any. This would be a good if they show the islam dress instead of showing their backs.
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Danish
May 02, 2014 10:50pm
To be a big actress, is this necessary to show more and more skin?
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ALLY WAQAR
May 02, 2014 10:53pm
PKR 80 m good example, we should have more programs like that. Good for Income Tax Department to estimate "real income" on private channel and then ensure full tax recovery. Do hope that responsible media would cooperate with tax authorities.
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aaa
May 03, 2014 02:00am
Shame on pakistanis for imitating others and wasting money.
Now its done once now grow up.
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Shahid
May 03, 2014 02:25am
Good job! High time Pakistan went back to the way it was (Progressive). We need to move away from the dark age mentality.
Same people criticizing will no doubt go and watch similar stuff in Indian movies and not stop taking bribes.
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Arsalan Mustafa
May 03, 2014 02:52am
80 Million on an award show.. No big deal!
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Rana
May 03, 2014 03:55am
Damned if we do damned if you dont. If you have to
criticiise just turn off your TV, thanks
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FIZA
May 03, 2014 06:11am
Pakistanis need to go out and enjoy life after all the negative turmoil swirling around the country. It's awesome our most talented artists get recognized for their hard work behind the camera as well as in front of the camera. There need to more such award events in every city in Pakistan. We need to keep celebrating with joy and in our hearts and a strong spirit of determination not to let the bad guys overtake our sense of freedom and zest to live.
One interesting observation, a designer friend from Paris always admired the elegant modesty of Pakistani women and I personally wonder after having lived in the West - what Pakistani actresses are trying to prove by baring so much skin while this awards event in Pakistan? As a proud Pakistani female having lived on and off in Paris, Milan and in NYC, I never understood why ( as some comments state here ) our own most elegant and modest Pakistani designer's couture is so totally rejected by certain Pakistani actresses.
Mahira Khan's outfit was chic and tasteful, yet some others not so : ( Seems like lately, it's a free for all when it comes to our actresses dressing as they please, devoid of any refined and decent taste. These "way out there" actresses by imitating the West are trying to prove what exactly? ... scantily and tacky vs decent and chic seems to be the "in thing" for some of our actresses. How sad yaar!
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Miz
May 03, 2014 11:09am
I wonder why people relate a complete different industry (fashion & art) to power sector. Both have their own place. Power shortage is not caused by fashion industry. One can't blame a progressing industry for the ill-doings of another; which is experiencing downfall due to its internal corruption and non-existence of a strong infrastructure.
I would be happy if someone could share a video link of the awards. It would be a joy to watch these.
These guys are trying to revive the film industry; encourage them instead of pulling their legs.
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Abdul Qadir Muhammad Ali
May 04, 2014 10:56pm
Great show. Keep it up and a day will come we will be competing with INDIA inshaallah
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