Careem on Monday announced the test launch of its ride-hailing services in Hyderabad, Peshawar and Faisalabad.

"With this test launch, we aim to embrace all vibrant cultures of our beloved nation," the organisation said, adding that more locations would soon be added.

The promo code 'CareemKarao' will enable customers in Hyderabad, Peshawar and Faisalabad to book all types of rides up to 12 kilometres in the 'Now' booking for Rs100. A customer may only use the promo code twice, Careem said.

Careem entered the Pakistani market in 2016, launching its services in Karachi, Lahore and later Islamabad.

Within only a few months of their launch, mobile app-based car-hailing services Careem and Uber both became favoured modes of intracity travel for thousands of urban Pakistanis, especially women.

Careem recently launched a rickshaw ride-hailing service in Karachi and Lahore called 'Tezz Rickshaw Service' at a base rate of Rs60 and a minimum fare of Rs75.

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