Indian PM Modi says his style sense is a gift from God

Published March 17, 2015
Modi thinks himself quite the fashion icon.
Modi thinks himself quite the fashion icon.

A new biography of Indian Prime Minister Narendra Modi has quoted the leader saying, "God has gifted me the sense of mixing and matching colours... Since I’m God gifted I fit well in everything. I have no fashion designer but I’m happy to hear that I dress well,” reports The Wall Street Journal.

The Wall Street Journal states that “The Modi Effect: Inside Narendra Modi’s Campaign to Transform India,” is written by Lance Price and is the result of hours of meetings with PM Modi in New Delhi after his election. Among other things the book examines Modi’s brand, his social media dominance and his campaign.

An extract from the book reads: "A man in his mid-sixties with glasses, grey hair and a beard is not everybody’s idea of a fashion icon. But it is one of the many apparent contradictions that make Modi so unusual that this self-proclaimed ‘man of the people’ is as fashion conscious as any leader on the world stage."

The PM got a lot of attention recently, for wearing a pin-striped suit that literally had his name all over it — the suits stripes were constituted by lettering spelling out Modi's full name repeatedly.

Modi wore this striped suit during bilateral talks with US President Barack Obama. Close-up photographs revealed the words “Narendra Damodardas Modi” repeatedly embroidered into the fabric. Damodardas was Modi's father, a tea seller in western Indian state of Gujarat.

Read also: What's in a NaMo?: Indian premier's Modi-striped suit is wildly popular

So what will Modi come up with next?

He's already mastered how to artfully arrange a paisley shawl:

And vibrant chunri headgear:

And a classic chooridar pajama:

He clearly thinks his sense of style is a gift from above, so we guess the sky's the limit.

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