The stars of Dekh Magar Pyaar Say, Humaima Malick and Sikander Rizvi, channel old world romance in the 'making of' video of the film's new poster.
Director Asad-ul-Haq, stylist Saima Rashid Bergfrede and photographer Nadir Feroz Khan are seen hard at work, while the film's fashion/design consultant HSY also makes his presence felt with the star duo's glamourous turnout.
The DMPS team continues to strip all its teaser material of colour - a surprising stylistic choice for a film with a title that is often found emblazoned across the back of Pakistan's vibrant buses and rickshaws. The film so far appears nothing like a colour riot, as this monochrome BTS video follows the subdued, sepia-toned first look poster released in early April.
About the film's look, Asad-ul-Haq earlier said that he has envisioned an avant-garde look for the film, which is "anchored in an uber-stylised contemporary hyper reality".
He also promised that "Dekh Magar Pyaar Say will (be)... debunking established cliches associated with the romance genre," so we can assume that this will not be a standard rom-com.