Google Chrome will adopt the HTML5 technology instead of Adobe Flash, a move the company says will improve speed and efficiency of one of the most popular browsers.
Come September, Chrome 53 will begin to block the software opting instead for HTML5, a "much lighter and faster" option, the tech giant announced in a blog post on it's website.
What this essentially means is that users will witness reduced page loading times and save more battery life.
Adobe Flash, while being the pioneer in bringing video, gaming and animation to the web, is also notorious for crashing quite often, and causing security issues.
By December, Chrome seeks to replace Flash content with HTML5 completely. The only difference users will encounter when visiting sites that require Adobe Flash is that they will be required to enable Flash.
Currently, Chrome blocks large chunks of Adobe Flash content but lets smaller processes run in the background, not only slowing efficiency but also sapping battery power.