Pakistan's favourite food delivery platform, foodpanda, is back with another initiative that aims to empower and rev the country's economy in this challenging time. The brand is helping home chefs reach the right audience through their platform in the heavily competitive food industry of Pakistan.

In an attempt to encourage Pakistan's passion for cooking, the food delivery platform is bringing to us newer ways of celebrating our love for food.

What's happening?

Home chefs are now invited to register themselves and become a foodpanda home chef.

With foodpanda heroes zipping around big and small towns, there is always a great number of Pakistanis placing their orders through the platform, awaiting their favourite meals.

To help more and more people reach this audience, foodpanda has introduced an initiative where home chefs can earn upto Rs50,000+ per month.

Currently 60% of foodpanda's home chefs are females while 40% are men, and for more than 40% people the foodpanda platform is their only source of income.

The food delivery platform is currently recruiting 100,000 homechefs from all across Pakistan.

To register, visit www.restaurant.foodpanda.pk

Partner with foodpanda and become a home chef

Here's why:

There are at least 1,000 foodpanda home chefs benefiting from the service from over 18 cities across Pakistan.

The platform has bagged over 210,000 orders to date with a daily home-cooked meal delivery count of over 3,000+.

Since ghar ka khana (home-cooked meals) has fans across the country, foodpanda has now made it available on their platform which happens to be the only food delivery app in the country that has brought forward such an initiative.

Why home chefs?

Keen on making a difference in Pakistan and playing a role in its economic development in today's challenging times, foodpanda wanted to create opportunities in the market especially for the women; those who like to stay at home but also wish to build a career out of their cooking skills.

The platform helps these women find the right audience without a hassle or need of technical knowledge or skill.

To fight these challenging times and keep home kitchens running in Pakistan, foodpanda is looking to add to its platform 100,000 home chefs by helping them kickstart earning from the comfort of their homes.

Special measures and initiatives taken to fight Covid-19

To play a role in helping Pakistan face the economic challenges posed by the coronavirus, foodpanda has been introducing and taking part in multiple programs across the country.

Here is a list of them all:

• Awareness messages, special hygiene tutorial videos and Covid-19 safety packs sent to home chefs.

• Delivered 750+ fresh home-cooked meals prepared by mum heroes for on-ground heroes on-ground (frontline workers).

• Funding of Rs2.4 million project with Punjab government’s skill development fund to train, onboard & empower 50 underprivileged women as foodpanda home chefs.

• Joined hands with USAID SMEA and welcomes them onboard as education partner to train and empower women-led SMEA businesses; four sessions conducted across 6 cities with 52 home chefs.

• In an attempt to encourage and acknowledge the platform's most successful home chef, foodpanda flew Saba Mehtab in for the prestigious Pakistan Stock Exchange bell ringing ceremony on Women’s Day.

• The food delivery platform, foodpanda, also became a key sponsor of ‘Opportunities for Women’ segment at a women’s day conference attended by over 300 women.

Here are a few glimpses of these events:

Applauding foodpanda's efforts, a number of noteworthy media personnel, politicians and celebs came forward to appreciate the platform's many initiatives; these among many others include, Iqrar ul Hasan, Waseem Badami and Faizan Lakhani.

Sharmila Faruqi took to Twitter to encourage foodpanda on the new initiative of empowering home chefs and said, "Nothing more gratifying than sharing your love for cooking with others. In this time of crisis, foodpanda gives the love of cooking a platform. Sharing food & building economic stability for #1lachomechefs."

For more updates on what other measures are being taken by foodpanda in the current times, head over to their official Facebook page.

This content is a paid advertisement by foodpanda and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.