"So now you have seen it live, how does the PSL compare to the IPL?”
This loaded question has been posed to at least 100 times in the past few weeks. Probably because I’ve been in Dubai and Sharjah to cover the Pakistan Super League (PSL).
Well, by cover it, I was paid by the digital rights holder to make a series of eight “behind the scenes” videos. I spent my time interviewing coaching staff and team owners. I played golf with the players. I walked around the boundary fence interacting with the crowd. I climbed light towers and held fake press conferences.
PSL may not be the richest tournament, but it has the biggest heart
I even raced a virtual Uber and won.
The beautiful thing about covering a cricket tournament in this fashion is that there is no pressure to submit any match reports once the game ends. Instead, I could simply lap up the atmosphere, chat with whoever was in attendance and thoroughly immerse myself into the experience.
And it is with this purity of being at a cricket match as a fan, albeit one with a cameraman chasing you around, you can truly appreciate that the PSL is different from any other T20 league in the world.
In Australia, the purpose of the Big Bash League is very clear.
It is to encourage families, women and especially children, to discover and fall in love with the game. The marketing is tailored for the youth. The games are on prime time television right through the summer school holidays. It is Cricket Australia’s way of drafting new fans. Making money is a secondary consideration. That can come later. Because for now, it’s all about making cricket bigger and more popular with the kids.
At the other end of the scale, we have the Indian Premier League (IPL). The love child of Lalit Modi, the P.T. Barnum of his generation. He has manufactured a living breathing cricketing circus.
It pays the players mega bucks. It fills the stands. Merchandise sells out. Advertising during the matches is expensive. The best players want to participate. It habitually births millionaires. It has a gooey centre full of creamy goodness that if you consume too much will make you feel sick inside. But you keep coming back for more.
It’s 50 Shades of Grey, keeping the leather but adding willow for added kinkiness.
It pretends that it exists to develop the youth, but it is only there to make money. Lots of money. And with money comes power. And the BCCI loves power. There is no mistaking what the IPL is about.
But having now engaged with the PSL family, I’ve learnt that this event only three years old stands for something unique. Something special. A bigger cause. A noble pursuit.
At its core, the PSL is simply about bringing cricket home.