Sparx smartphones, powered by Deploy Group, have launched the new Sparx Edge Series, grabbing attention in tech circles with its dynamic features.

Leading the charge of this initiative as brand ambassador is none other than the radiant icon and superstar, Mahira Khan, who has elegantly stepped into the role of Sparx smartphone Edge series brand ambassador. “I am Mahira Khan, and I shine with Sparx,” declares Khan, embodying the brilliance that Sparx aims to deliver with its Edge series.

This union transcends mere collaboration; it stands as a tribute to cutting-edge innovation and refined elegance, establishing a new pinnacle in the realm of smartphone technology.

The Sparx Edge series promises to redefine the parameters of flagship smartphones, and leading the charge is the state-of-the-art Edge 20 Pro. Featuring a 108MP triple AI camera with an ISOCELL HM6 sensor, it promises exceptional photographs. The 16MP glow selfie camera caters to photography enthusiasts. But it doesn’t stop there. Powered by the formidable MediaTek Helio G99 processor and boasting 16GB of fusion memory, the Edge 20 Pro delivers robust performance and efficiency.

The Edge 20 Pro boasts an expertly engineered design, showcasing a 6.67-inch FHD+ AMOLED 3D curved display for an immersive viewing experience. Packed with advanced features, including an in-display fingerprint sensor—a luxury usually found in premium phones—it comes at an unexpectedly affordable price of Rs 57,499, set to challenge market norms.

Mahira Khan, the face of Sparx, shared her excitement about being the brand ambassador, stating, “The Edge Series isn’t just a phone; it’s a revolution. Being associated with a brand that’s as innovative and forward-thinking as Sparx is a privilege. The Edge 20 Pro, with its cutting-edge technology and stunning design, truly embodies what it means to shine.”

Echoing this sentiment, Asif Khan, Chairman of Deploy Group, remarked, “The launch of the Edge series represents a significant milestone for Sparx and Deploy Group. We’re not just launching a phone; we’re setting a new standard for what consumers should expect from their devices.”

Zeeshan Qureshi, CEO of Deploy Group, added, “Our vision with the Edge series was to create a smartphone that doesn’t compromise on performance, aesthetics, or price. With the Edge 20 Pro, we believe we’ve achieved that.”

Naveed Rangeela, Managing Director of Deploy Group, concluded, “This is just the beginning. The Edge series is a game-changer, and with Mahira Khan leading our campaign, we’re confident that Sparx will shine brighter than ever before.”

As the Edge 20 Pro hits the markets today, it’s clear that Sparx, with the luminous Mahira Khan at the helm, is not just changing the game; it’s redefining it.

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